Keeping an eye on who has access to your Nfield domain, and which permissions they each have, may not always seem like a high priority. But this is key to maintaining security and operational efficiency. Why? Because the fewer people can get into your data and settings, the lower the risk of things going wrong.

Over time, team structures change, new users join your organization, and others leave. The number of people with unnecessary access to sensitive information and operational abilities can easily get out of control.

Failure to keep on top of this can leave you exposed to security threats and operational errors, whether accidental or malicious. From the curious team member who unwittingly alters an important setting, to the temporary external contractor whose devices are maybe less secure, or even the ex-employee with a grievance, every authorized user is a potential gateway to significant problems. But by minimizing your permissions and being vigilant about who has them, you can go a long way to protecting your interests.   

Best practices for managing Nfield user access and roles

Here are some easy-to-implement tips for keeping your Nfield access permissions up to date.

1. Schedule regular access reviews

Set up a recurring task in your calendar to review user access and roles. For example, you could conduct a monthly or quarterly check to ensure only authorized personnel have access, and that their permissions align with their current responsibilities.

2. Remove inactive or unnecessary users

Former employees, contractors, or temporary users may no longer need access to your Nfield environment. Keeping these accounts active is a potential security risk and creates unnecessary clutter that impedes efficiency.

Steps to follow:

1. Identify users who haven’t logged in for an extended period. To do this, go into Nfield Manager, go to Access, and click the column header Last Login Date to sort.

2. Check with relevant department heads if these people’s access is still required.
3. Revoke access for those who no longer need it.

3. Validate user roles and permissions

Roles should always be based on necessity. Nobody should be given permissions they don’t absolutely need to do their jobs. For a detailed list of permissions associated with each role, refer to the official Nfield documentation: Nfield Roles and Permissions.

• Cross-check each user’s role against their job responsibilities.
• Assign the lowest level of access required in each case.
• Modify or downgrade permissions as needed.

4. Domain Administrator email settings

You should regularly check the email setting for the DA (Domain Administrator) system login to ensure the details are still correct, in case there has been a change of personnel or responsibility. You can find this in Nfield Manager under Access. If Single Sign-On (SSO) is in use for logging in, the information in this setting should still be checked regularly. At the present time, this is used to determine where automatic cleanup emails are sent.

5. Communicate changes with relevant teams

Ensure all stakeholders are informed about any changes to access permissions. Transparency helps maintain efficiency and prevents workflow disruptions.

We recommend you

• Send notifications when user roles are updated.
• Keep department heads informed about access adjustments.
• Provide training on best security practices for new and existing users.

 A little management discipline goes a long way

Access to your Nfield domain is a highly valuable thing. If it falls into the wrong hands, however unintended the route, your operation can be thrown into complete disarray. Our article Your Nfield Login’s Value on the Dark Web explains the temptation for bad actors to get into your data.  

As well as keeping a tight grip on who has access at different permission levels, users are urged to also strengthen login security as described in our article Protecting Your Nfield Login with Two-Factor Authentication.

The best practices described in this article shouldn’t take up much time, but will contribute a lot to your Nfield environment’s security.

Start today by setting a reminder for your next access review, and make it a regular habit!

On 1 April 2025 we released the new landing page feature. Its main purpose is to take respondents to a landing page first, instead of going straight to the survey. This feature has now been enabled for all Nfield domains. In this series of NIPO Academy sessions we will show how to configure and explain when you should use the landing page.

To be of real value, market research has to be cleaned of invalid responses, such as non-genuine answers and submissions from outside a required geographic region. While you can’t (yet!) put responses through a lie detector test, there are still many ways to identify rogue submissions.

Following the Quality Control tips below will help you catch responses that are deliberately or accidentally invalid. And, thanks to recent improvements to Nfield’s Quality Control feature, taking action is easier than ever.

Here are measures you can take to safeguard survey response quality, followed by a guide to using Nfield’s improved Quality Control feature.

Best practices for identifying invalid survey responses

Set clear data quality benchmarks
Establish predefined criteria for acceptable completion durations, location accuracy, and logical consistency within sets of answers. See below for examples.

Check completion durations
Check for questionnaires that have been completed within an unreasonably short time. For example, if a survey is estimated to take 10 minutes, any that are completed in under two minutes should be flagged for review.

Leverage location data
Verify that respondents are within the target geographical area. For example, if a CAPI survey delivers responses from Birmingham when the target area was London, those responses should be flagged for further review.

Monitor response patterns
Identify anomalies such as straight-lining (choosing the same answer for all questions), contradictory responses, or unusual answer distributions. For instance, if a respondent selects both “Strongly Agree” and “Strongly Disagree” for similar questions, their responses should be reviewed.

Use attention checks and red herring questions
Embed control questions to detect (unintentionally or deliberately) inattentive respondents. For example, a question could instruct, “Select ‘Strongly Agree’ as your answer for this question.” If a respondent fails this check, their survey submission can be flagged as potentially low quality.

Review open-ended responses
Ensure meaningful engagement by analyzing open-text answers. Responses like “asdasd” or “12345” indicate respondents are not making an effort to answer properly.

Combine automated and manual reviews
For optimum results and efficiency, use a mix of manual and automated Quality Control techniques. For example, automated tools can be developed to detect questionnaires that were completed too quickly, while researchers can manually verify the status of flagged responses.

Act fast on low-quality responses
Ensure unreliable responses are filtered out before finalizing data analysis. Removing inconsistent data promptly prevents derivation of misleading insights and improves overall research quality.

Discover Nfield’s enhanced Quality Control feature

With Nfield’s updated Quality Control feature, market researchers can drill down into each interview to see details such as responses, location, duration and other key insights. Any interviews that appear suspicious can easily be flagged for further quality control checks and possible removal.

• Detailed question responses – show how each respondent answered every question, making it possible to identify inconsistencies or suspicious patterns.

• Survey location data – makes it possible to verify whether survey responses satisfy geographical criteria. See Academy #57 for GPS Location Fix.
• Interview duration – reveals completion times, making it possible to identify responses that are likely to be of poor quality due to surveys being completed too quickly.
• Other key metadata – provides access to timestamps, respondent details and more in one centralized location.
• Flag for review – Researchers can flag specific interviews inside the questionnaire script for additional quality checks. Setting the system variable “TTInterviewQuality” to 5 assigns an interview with a “Needs to be checked” status. This is useful for flagging straight-liners (respondents answering too predictably) or speedsters (respondents completing the survey too quickly). Flagged interviews can then be reviewed directly on the Quality Control page without downloading data files.

How to use Nfield’s Quality Control feature

1. Navigate to the Quality Control page in Nfield.
2. Click on any interview to expand the details.
3. Review responses, location (CAPI only), duration, and key metrics.
4. Use the flagging feature inside the questionnaire script to mark responses that require further review.
5. Apply the best practices (described earlier in this article) to refine data collection strategies or optimize survey design.

NOTE: Nfield doesn’t currently include automated Quality Control tools. However, custom scripts for these can be inserted into Nfield.

Elevating Quality Control in Market Research

This latest enhancement reflects NIPO’s commitment to helping market researchers collect and manage the highest-quality data. With greater transparency into individual interviews, you can improve data integrity, identify potential issues faster, and enhance the reliability of your research.

Try the new Quality Control feature in Nfield today and experience the difference! If you have any questions or feedback, feel free to reach out to our support team!

Nfield has introduced new capabilities for conducting quality checks on interviews, allowing users to approve or reject interviews based on quality status. While the development of these features is ongoing, they are already available for user feedback, with options for additional features upon request. This series of NIPO Academy sessions will guide users through the new quality states, paradata for checks, and accessing interview answers directly from the Nfield Manager.

High-volume publicly launched surveys are always at risk from traffic spikes that overload servers and impede performance. And when bots try to get in on the action, the problem is amplified. Worse still, is if these bots succeed in entering a survey, and their activity contaminates results.

A typical method for avoiding overload has long been to buffer responses via custom-made landing pages on separate servers. While effective, this approach adds layers of work that are both time-consuming and technically demanding.

But now, there is a new solution!

Nfield’s new built-in Landing Page feature takes the effort out of gatekeeping your surveys by automatically generating a protective landing page.

What Nfield Landing Pages do

Nfield Landing Pages incorporate mechanisms that identify and block suspicious activity. They are integrated into surveys and act as the first point of contact for incoming traffic, with functionality that:

• reduces strain on the survey by handling connection requests.
• prevents bots from entering the survey by processing and filtering connections before allowing participants through. 

This management of inbound traffic feeds legitimate participants into the survey. Server resources are thereby preserved and optimized, which helps maintain fast response times and ensure a seamless participant experience.

Traffic filtered at source → Bots removed.

✅ Server performance protected + Survey integrity preserved

✅ Smooth participant experience + Higher quality results

How to set up Nfield Landing Pages

Creating and customizing Landing Pages is as straightforward as configuring your Nfield survey settings.

The Landing Page feature is integrated in the Nfield workflow and picks up on survey branding to ensure consistent aesthetics along with a smooth user experience.

To explore how Landing Pages work, log in to your Nfield account and go to Sample and Invitations >> Settings >> Use a landing page for your next survey.   

✅ Simple to set up, no additional infrastructure or technical expertise required

✅ Automatically aligns with survey goals and campaign aesthetics

Benefits of Nfield Landing Pages

Nfield Landing Pages empower your market research operation by preserving survey integrity and delivering a smooth user experience. This simple-to-use, in-platform solution frees you to focus on what truly matters: collecting high-quality data and making impactful decisions.

Get started today 

The Landing Page feature is now available to all Nfield users.

This new feature is just one of the many ways we’re making survey research simpler, smarter, and more powerful for you.

For any questions or assistance, our support team is here to help. Let’s make your next survey launch the most successful one yet!

With the *ID command you can add an extra (descriptive) id to ODIN questions and codes; and then use this identifier in your script and/or reporting instead of question/code numbers.

You can also use this *ID on *PAGE and *MATRIX which makes it possible to directly refer to this *PAGE or *MATRIX, which means that you can now directly translate these too.

In this series of NIPO Academy sessions we will take you through all the details of this new command.

At NIPO, we’ve always prioritized the principles of security, privacy, compliance, and transparency in everything we do. These values form the foundation of the Nfield platform, ensuring every user can confidently entrust us with their data. The Nfield Trust Center supports our commitment to these principles by providing access to all relevant documentation. 

What is the Nfield Trust Center? 

The Nfield Trust Center is a central repository for all information related to our practices around security, compliance, and privacy. It facilitates full transparency into how we handle and protect our users’ data, providing documentation that can also be shared with market research clients to demonstrate Nfield’s reliability. 

The Nfield Trust Center provides access to essential documents and resources covering: 

1. Security: Insights into the robust measures we employ to protect data. 
2. Compliance: An overview of how Nfield aligns with global and regional regulations. 
3. Privacy: Details about our commitment to safeguarding sensitive information. 

Benefits for market researchers 

The Nfield Trust Center is a practical resource that market researchers can turn to for information, reassurance and guidance. It provides transparency which can be shared with clients, to breed the trust that is a cornerstone of successful partnerships and supports business growth.  

Confidence-building transparency 
Providing centralized access to all key documents and information, the Nfield Trust Center ensures researchers can obtain everything needed for building client confidence. Whether it’s a security policy, compliance certification, or privacy guidelines, it’s all here to view and share. 

Authoritative reassurance 
When market research clients have questions about data security, compliance, or privacy, the Nfield Trust Center equips Nfield users with clear and authoritative answers. As well as providing reassurance, this helps market research businesses demonstrate their own commitment to ethical and secure research practices. 

Alignment with global standards 
The Nfield platform is designed to meet or exceed international standards for data protection, including GDPR and ISO certifications. The Nfield Trust Center enables market researchers to confidently navigate and comply with these regulations, thereby reducing risk and fostering compliance. 

Looking forward 

NIPO is committed to continually enhancing the Nfield Trust Center, ensuring it remains a valuable resource for researchers worldwide. As we expand and refine our offerings, you can look forward to even greater transparency and support.  Take a moment to explore the Nfield Trust Center and find out for yourself how it can benefit your market research business.

Keeping your valuable data safe is an absolute priority for us. It’s an obligation that guides everything we do when shaping and powering Nfield’s features. Every conceivable measure is taken to ensure both our team and our software solutions comply with the highest security standards.

Holistic operation

Keeping your data secure depends on a wide range of measures working harmoniously together. A good way to visualize this is to imagine Nfield as a physical office building, where all the different market research and security departments are based. As with all commercial buildings, it is itself protected and complemented with off-site operations. 

^{(click image to enlarge)}

Data security is underpinned by two core foundations  

Our Information Security Management System is ISO 27001:2013 certified. The same as followed by our platform provider, Microsoft.  

NIPO security

We maintain a strong security policy that ensures both your data, and our products are safeguarded round the clock. Independent security experts (ethical hackers) scrutinize our security procedures every year to evaluate our tools, processes and people. The measures to conform with ISO 27001:2013 for our Information Security Management System, as certified by an auditor (Auditor), are strictly followed in every wire connection and by every person in our company. As a matter of principle, the smallest possible number of NIPO specialists have access to Nfield’s infrastructure for carrying out deployments and maintenance. See the Nfield Trust Center where you’ll find information about NIPO practices related to security, compliance, and privacy, in the form of documents that can be shared with your clients.

Microsoft security

Nfield runs on Microsoft Azure, the highly secured cloud known for its flawless, trusted performance, extensive data storage and reliability. Microsoft’s engineers work 24/7 to protect the cloud, scale its powers and administer other services which run on it, including Office365. For more information, please visit the Microsoft Trust Center for up-to-date details on policies, processes, and practices that help you manage data control and comply with industry and government regulations.

Your security controls 

Nfield provides a number of different features that enable you to secure your domain to the highest level.  

Strong Authentication

Two-factor Authentication (2FA): Nfield accounts secured with two-factor authentication require users to enter a code (a token) generated by a standard authenticator app on a mobile phone. This has the effect of complementing something you know (your username and password) with a code obtained through something you have (your phone). It effectively blocks any unauthorized access to your Nfield account, even from those who have obtained your username and password, as these people (or their machines) are unable to retrieve the second factor code from the phone. Your valuable Nfield fieldwork and respondent data is thereby protected from prying eyes. Learn more in our article Protecting your Nfield login with two-factor authentication. 

Single-Sign-On (SSO): For enterprises, Nfield can be set up to use Office 365 accounts for Nfield login. Administration of your Nfield user accounts, for as many Nfield domains as you have, is centralized in your organization’s single-sign-on layer. In the case of an employee leaving the organization or other reason for revoking a person’s system access (e.g. because of a security breach), Nfield will automatically be included in the revoked permissions, with immediate effect from when the account in the single-sign-on layer is disabled or reset. With SSO, your password policy for accessing Nfield is automatically aligned with that of your organization.    

Strong password policy: Nfield can easily be configured to comply with strong password policies. Domain administrators can set rules for things such as password expiration period, old password re-use and strong password requirements (e.g. minimum number of characters and different character sets). You should also regularly revalidate your authorized users and ensure immediate removal of departing employees.

GDPR compliance toolkit 

Survey group access restriction 

Surveys contain valuable, and sometimes sensitive, information. It’s therefore essential to restrict access to certain parts of surveys to those who really need it to do their jobs. This is done by assigning users with specific roles which only allow access to designated areas and functionality. Find out more in our article Controlling access to survey rights. Setting the right access also limits the scope of risk in the case of data breach.

Our security management and facilities

The hypothetical building we’ve used to illustrate Nfield’s operation is managed by NIPO, who take care of its security and facilities to ensure compliance with the highest security and privacy standards. Our Information Security Management System is ISO 27001:2013 certified. We have procedures for everything, encrypt your data everywhere, limit access across the board and continuously test for potential security flaws.  

Private, individual domains 

Your projects are stored in your own individual domain, inaccessible to anyone else – even our employees – unless explicitly requested by you for customer support purposes. 

Access control and logging 

Nfield allows administrators to configure access on a user-by-user basis, defining the scope of activities every user is allowed to perform. Password requirements can also be set to enforce your chosen password policy, however strong you need it to be. All user actions are tracked and domain administrators can review them individually. The system automatically signs users out when inactive for more than 15 minutes. 

Data backup

Your collected data is stored in secure Microsoft SQL database servers and replicated in other data centers so it can be restored in the event of something going wrong. Microsoft security policies strictly regulate access to its data centers. 

Data encryption 

All your data is secured by SSL and encrypted, both at rest and during transfer, to protect it from sniffing.

Local data storage option 

Different countries and industries often have their own specific regulations when it comes to data storage. To comply with this, market research companies need to give careful consideration to where their respondent data is stored. To enable data storage compliance, we have developed the ability to separate survey deployment from storage of respondent data. This means it is now possible, for example, to deploy a survey from the Hong Kong SAR Microsoft Data Center and store the respondent data in the Singapore Microsoft Data Center. Find out more in our article Local Data Storage Compliance, around the World.  

Specific measures for Nfield CAPI 

Tablet devices are desirable prizes for thieves. Their thin, lightweight nature also makes them easy to forget about and accidentally leave behind. Nfield therefore also deploys additional measures to limit the extent of data exposure risk due to being locally stored on a mobile device.  

Minimal information 

Nfield ensures the minimum amount of information possible is present on any mobile device at any given moment. Each device is only sent the surveys and associated respondent information specifically assigned to its user(s). Data that no longer needs to be accessible is removed as soon as possible. 

• You control which surveys and respondent details are assigned to each interviewer, so can limit exposure. 
• Survey response data is transferred to a local, encrypted database and removed from the device as soon as possible after each interview is completed. (As soon as the interviewer connects to internet network.) 
• Upon completion of each interviewer’s involvement, all information relating to a project is deleted from their device as soon as you unassign them or close the project (once the interviewer has connected to the internet and synchronized their device with the Nfield system).  

Secure device sharing 

The same mobile device can be shared by multiple interviewers. Each survey and its collected data is only accessible to the relevant interviewer, via their login credentials. Interviewers cannot review, start or modify any surveys not specifically assigned to them. 

Encoded questionnaires 

Nfield questionnaires are stored in an encoded proprietary format. The original script is never displayed in an interviewer’s device, so interviewers cannot make changes.

Get our full security whitepaper

We ❤ secure solutions

Fully compliant practices, means you can rest assured when it comes to data security. And with cloud-based operation delivering unbeatable cost-efficiency together with all the capacity you need, whenever you need it, Nfield is the ultimate solution for improving both your quality of work and your profit margins. 

Market research is nothing without data. But unexpected events such as system failures, cyber-attacks or even natural disasters can result in data being compromised, lost or stolen. Having both robust security and a solid disaster recovery (DR) strategy are essential for protecting your data and maintaining its integrity.

Procedures related to Nfield’s internationally recognized ISO 27001:2013 certification for information security keep your data safe from unauthorized access. At the same time, Nfield’s highly disciplined approach to disaster recovery nothing is lost or damaged when the unexpected happens. In the event of prolonged downtime, whether caused by technical failure or external threat, your valuable data remains safe, secure, and readily accessible. So, you don’t need to worry about delayed project delivery, losing client trust, or missing opportunities.

How Nfield disaster recovery protects your data

Nfield’s disaster recovery approach is designed with both data protection and business continuity in mind.

1. Redundant infrastructure ensures high availability

Nfield operates exclusively on Microsoft Azure PaaS, which incorporates redundancy at every level: servers, networks, and databases. In the event of a server experiencing downtime, your data and operations automatically transfer to a different server in the same Azure data center. As a result, we are proud to report higher than 99.98% availability of our Nfield Interview Service.

Nfield users can always see what’s happening via a real-time status page, which shows availability of critical Nfield services across our four regional deployments in APAC, Europe and Africa, Americas and China.

2. Secure, automated backups

Nfield fully enables automated backups of all project data, including survey responses and configurations. These backups are encrypted to the highest standards and stored in multiple secure locations in Azure, so that even in the event of a major system failure, your data can be recovered.

This backup process is aligned with industry best practices, providing you with peace of mind that your valuable data is always protected.

3. Real-time data replication

To further enhance data security, Nfield employs full, real-time geo-replication in Azure. To satisfy compliance requirements, this takes place within the same region as users’ primary Azure Data Centers. This means that, even in the event of the most extreme of disasters, such as an earthquake bringing down an entire Azure data center, no data is lost. And the latest data recovery technology enables operations to resume in as short a time as possible.

4. Disaster recovery testing and validation

Nfield’s disaster recovery procedures are periodically tested, validated and safeguarded by our ISO procedures. A combination that ensures they will always work effectively, as and when needed. The routine tests allow our team to identify and fix any potential vulnerabilities, so both they and the platform are always ready to recover from any outages.

5. Comprehensive security

Nfield’s disaster recovery strategy follows ISO 27001:2013 guidelines. This is, however, just one aspect of a larger and more comprehensive approach towards security. The Nfield platform’s focus on protecting data from breaches, loss, and unauthorized access is central to its design, reflecting an ethos that runs through the NIPO team’s DNA. Your data remains completely safe during both normal operations and disaster recovery. Learn more about Nfield data security.

Minimized downtime, maximum confidence

Disaster recovery is a critical consideration for any SaaS platform provider, and a top-priority when data collection and market research are your business. We understand the questions your teams will be asked by their customers, procurement teams and security officers, and are happy to provide all the information you need to respond.

Also worth knowing, is that Nfield’s comprehensive disaster recovery framework is continuously evolving and improving as it benefits from Microsoft’s own massive investments in Azure and its software development suites. For full information on Microsoft Azure security and compliance, please refer to the Microsoft Azure Trust Center.

In short, Nfield is designed to prevent any disruption to your (market research) work, thereby ensuring your business continuity and operational resilience. NIPO’s commitment to Nfield’s security, compliance and reliability means you and your customers can rest assured that data is maximally safe, and projects will be delivered on-time. No matter what disrupting challenges may arise.

In this series of NIPO Academy sessions we will take you over all the available test capabilities that Nfield covers, with an emphasis on the new “Create A Test Survey” feature.

Longitudinal surveys are the way to go for monitoring how consumer preferences, behaviours, and attitudes change over time. This is the ideal research method for obtaining insights into things like customer satisfaction, brand loyalty, product usage, market trends, and advertising effectiveness.

Longitudinal market research involves repeatedly tracking the same variables over an extended period, by sending out multiple waves of similar questionnaires. It therefore makes sense to be able to work from a single core structure which can easily be adjusted for each subsequent wave. And that’s exactly what Nfield Online’s new Tracker capability lets you do!

A more efficient way to conduct ongoing market research

Nfield Trackers support longitudinal surveys by combining creation of a core survey with flexibility to customize multiple iterations. This is complemented by shared survey settings which reduce administration and ensure consistency.

Here’s a brief summary of how Trackers can be set up to bring ease, efficiency and flexibility to longitudinal surveys.

• Tracker survey: A core survey acts as the parent to subsequent waves.

• Multiple waves: Add as many waves as you like for each new round of data collection.

• Customizable waves: Different scripting and logic can easily be applied to each wave. Individual survey questions can be adjusted without affecting the core survey framework.

• Individual quota management: Specific quotas can be set for each wave, so every round of data collection can be targeted at appropriate demographics or responses as the survey evolves. This enables control over data quality and sample composition at every stage of the market research.

• Shared survey settings: While each wave can have distinct characteristics, the overarching survey settings – such as response codes, button configurations, and other key settings – are shared across all waves. This reduces the need to repeat administrative tasks and ensures ongoing consistency.

Improve workflow and increase accuracy of online longitudinal surveys

Nfield Online’s Tracker capability utilizes several cutting-edge capabilities to save time, enhance workflow and ensure more accurate longitudinal surveys. It is designed to make repeated data collection as efficient and organized as possible, bringing ease to long-running research while enabling flexibility and control through streamlined management.

Learn how to implement Trackers: Watch our NIPO Academy session

On 8 and 9 October 2024 , NIPO Academy sessions were held on how to use and make the most of our Tracker capability. This included a live demonstration, tips for maximizing its potential, and a Q&A session with our product experts.

A recording of the session is now available for you to watch:

Discover how this game-changing Nfield Online capability can transform the way you conduct longitudinal market research!

NIPO has introduced a new Trackers feature to improve the support for surveys in waves for Nfield Online. In this series of NIPO Academy sessions we will take you through all the details of this new option.

Market research and the technology that supports it are evolving fast, which means versatility is key. That’s why Nfield’s leading SaaS survey platform is designed with open architecture, so users can adjust it to every need. Both robust and flexible, Nfield’s extensive integration capabilities revolutionize how market researchers can gather, process, and utilize data.

From leveraging APIs to taking advantage of our centralized data repository and ability to integrate with panel providers, here are a few examples of what Nfield’s open architecture makes possible.   

Task automation through the Nfield API

One of the features that really sets Nfield apart is its own powerful API, which can enable any manual action in Nfield Manager to be automated. This API opens the door to numerous opportunities for streamlining market research workflows and boosting efficiency.

Benefits of task automation via the Nfield API

1. Time-saving and efficiency: Automating repetitive tasks such as survey deployment, respondent management, and data collection frees up valuable time for researchers to focus on analysis and insights.
2. Accuracy and consistency: Automation of manual processes minimizes the risk of human errors, which ensures data integrity and consistent execution of tasks.
3. Scalability: Operations can be scaled without proportional increases in manual workload. Automation ensures smooth and efficient management of surveys of any size, from small local studies to extensive international research.
4. Custom workflows: Workflows can be tailored to specific project needs.

Check out these examples of how the Nfield API can be used:

• Five Ways No-Code Automation Can Improve Efficiency in MR Operations: Nfield API + Microsoft Power Automate
• How to Automate Sending of Quota Progress Reports: Nfield API + Microsoft Power Automate, No Coding Required

Integrate and enhance using external APIs

Nfield’s ability to call external APIs within scripts is a game-changer for integrating and enhancing data collection processes. It means market researchers can seamlessly retrieve data from and update external systems, to benefit from a more comprehensive and connected research environment. For a deeper understanding of this feature, watch Academy 48 – Request command.

External API integration lets you achieve

1. Real-time data enrichment: Enhance survey responses with real-time data from external sources, to obtain richer and more contextual insights.
2. Dynamic questionnaires: Improve respondent engagement and data relevance by using external data to create questionnaires that adapt according to real-time information.
3. Centralized data management: Streamline processes by integrating with CRM systems, social media platforms, and other data repositories.
4. Automated updates: Keep all platforms synchronized and up-to-date by ensuring new data is automatically transferred.

Seamless data repository access for advanced analytics

Nfield stores collected survey data in a centralized repository, from where it can be directly retrieved for reporting and further processing. This offers significant advantages for data analysis and decision-making. For more details, see Data Repository feature delivers real-time survey insights  and watch Academy 35 – Standard and custom reporting.

Benefits of direct-from-database retrieval

1. Advanced reporting: Having direct access to raw data supports in-depth analysis using advanced statistical tools and techniques, to achieve deeper insights into research findings.
2. Custom dashboards: Visualizations can be customized to specific research needs, so data can be presented and interpreted in the most appropriate way.
3. Efficient data processing: Data processing is more streamlined, as there is less to transfer and convert.
4. Real-time insights: The ability to generate real-time reports and analytics enables quick decision-making and agile responses to emerging trends.

Integration with panel providers

Nfield’s ability to integrate with panel providers is another key feature that enhances its versatility and reach. It means market researchers can seamlessly access a broader and more diverse respondent pool, to collect better-quality data.

Benefits of panel provider integration

1. Expanded reach: Access to a bigger pool of respondents, for a more diverse and representative sample for your market research.
2. Streamlined recruitment: The respondent recruitment process is simplified, reducing the time and effort required to find suitable participants.
3. Higher-quality data: Ability to leverage panel providers’ expertise and quality controls leads to higher-quality, more reliable data collection.
4. Cost-effective: Research budgets can be optimized by leveraging existing panel providers’ infrastructures, which reduces the need for extensive in-house recruitment efforts.

For more information on how Nfield integrates with panel providers, see Integration between Nfield Online and Panel Providers.

Conclusion

Nfield’s open architecture empowers market research companies to conduct more efficient, accurate, and insightful market research.

From automating tasks with the Nfield API to enhancing data collection with external API integrations, and leveraging direct database retrieval for advanced analytics, Nfield offers a comprehensive solution tailored to modern research needs. Integration with panel providers further extends these capabilities, making Nfield an indispensable platform for any market research professional.

Embrace the power of Nfield to transform your market research processes today!

Session content:
– Why can’t I save/edit the quota targets?
– Why can’t I save/edit the quota structure?
– Why isn’t the quota behaving like I expect it to?

Session content:
– Selecting least filled quota.
– Finding “free” quota cells.
– API quota features.